Being sustainable is first about being responsible, which starts in our daily lives & continues to manifest within what we do through our business.  From designing to our making process, our intention & focus is to create timeless designs that last,  to do it in a way that minimises our environmental footprint and to do it with care & respect for our community (including and not limited to our makers, suppliers, customers and more).

As a small independent brand with limited resources, our approach to sustainability is to always start where we can and then evolve as we find new and better ways.  Here is a list of what we are currently doing.


Limiting waste strategy is the key to reducing the impact on the environment.  Being a small brand and working closely with our makers, means that we’re able to work as closely as possible to orders, so we only make what is needed.  This also allows us to make the most of the fabrics that we design as they are often in small limited batches that are not repeated & the benefit to you is that you get a more unique and limited design for your closet.

We at our company care about doing business in a way that is good for the environment and for people. This means that we take special care while selecting the materials we use to make our products, ensuring that they are sourced in a way that is fair and transparent. We also work with a sustainability expert to help us stay up-to-date on the latest ways to be environmentally responsible. We believe that by doing this, we can have a positive impact on the world around us.


We’re now plastic-free in all aspects of our packaging.  Each of your Doops products purchased is packaged in 100% compostable. We also make sure that we don't waste any fabric by donating leftover scraps to schools, charities, and other groups in our local area. We like to help out our community by sponsoring events, raising money for good causes, and partnering with organizations that do good work. Lastly, we believe in supporting education, so we offer discounts and awards to students who work hard in their studies.

We take pride in sharing our knowledge with others and helping them learn. Our teams at Doops are committed to guiding our customers on how to take care of our fabrics and we provide helpful resources to teach them about slow sewing and fabrics.


We're a 100% online business & it’s estimated that on average, e-commerce uses about 30% less energy than traditional retail.  We do operate pop-up & market events from time to time and for each event, we purchase carbon offsets to reduce our carbon footprint with GreenFleet.  We provide carbon neutral worldwide shipping on all our orders.

Eco Friendly Packaging
Read about our up coming way of printing your fabric orders.